Former Jamaica Prime Minister Andrew Holness is a big fan of Vybz Kartel and an even bigger fan of Desert Clarks shoe.
Vybz Kartel popularized the British shoe brand in mainstream music reggae/dancehall music back in 2009 when he released his smash hit single “Clarks” featuring Popcaan and Vanessa Bling.
Vybz Kartel and Popcaan Featured On Fox 5 Network
The incarcerated deejay started a Clarks movement unlike any other which saw sales for brand multiplied almost overnight.
On Wednesday, the Opposition Leader hit the road in a fresh pair of Desert Clarks. He also paid homage to Vybz Kartel iconic lyrics on his personal Instagram account.
“A whey yuh get dah new Clarks deh daadi?” Holness wrote. “Clarks is my preferred shoe, the desert Clarks is particularly comfortable. Walked off two pairs around jamaica already. New pair ready for the road. Going around Jamaica to deliver the message. Shoes have to be clean.”
Every dancehall fan can relate to that statement from Holness.
Hi
I am a final year textiles student at the University of Brighton, England, currently writing my dissertation on the popularity of Clarks shoes in Jamaica. I would love to gain some insight from Jamaicans as to why they feel Clarks Shoes? have become some popular and to test some theories that I feel have led to their importance in Jamaican culture.
If anyone would be interested in helping, please comment
Thanks x
Mr. Prime Minister in waiting you are rossclot brilliant!
man a wear clarks long before kartel sing bout it, little john a sing bout it before kartel born.
yes true, but holness didn’t use a line from little john’s song, he used a line from kartel’s song, and that’s why kartel is getting a little credit this time (even though it was poppy’s tagline).
Hi
I am a final year textiles student at the University of Brighton, England, currently writing my dissertation on the popularity of Clarks shoes in Jamaica. I would love to gain some insight from Jamaicans as to why they feel Clarks Shoes? have become some popular and to test some theories that I feel have led to their importance in Jamaican culture.
If anyone would be interested in helping, please comment or inbox me.
Thanks x
good thing he aint the prime minister now, if i was kartel i would be boiling with rage if the pm was a fan n let me get a life sentence without any real proof. #FREEWORLBOSS
great artist but there was real proof.
Vybz Kartel is a legend in dancehall and even the haters have to admit that. Big up world boss
up