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Rihanna Takes Us Behind The Scenes Her River Island Collection [PHOTO]

Rihanna gave fans a preview of her highly anticipated River Island fashion collection in a video posted on her website.

The Bajan pop beauty takes the cameras into her design studio as she fitted her models with her designs.

See also: Rihanna Stars & Direct River Island Campaign Shoot

“This has been something I have wanted to do ever since I started loving fashion,” Rihanna said.

“My style is inspired by my mood. This collection will definitely have a range of different moods, different attitudes because I’m assuming my fans will be the same way,” Rihanna added.

Rihanna will be unveiling her new collection at the London Fashion Week. Her collection goes on sale on March 5th in River Island stores worldwide.

Rihanna river island fashion 2013



  1. love , peace, positive engery for rihana, god bless.

  2. god help rihana , she appears sick and loosing weight, human being regulate by time, time to eat, time to get pay, time to be born, , time to be rich, tme to suffering pain, darkness.

  3. I get the feeling that this line is so over-rated its only being set up to fail.