Early this morning reports surfaced online claiming that dancehall star Vybz Kartel had escaped from the Horizon Adult Remand Centre. The story quickly went viral to become a worldwide trending topic on Twitter.
With their credibility on the line, the website responsible for the story, Hype Life, has now admit that it was a hoax and issued an apology to the deejay and his fans.
“For those who may not have caught on yet; it was a joke haox. This website started the rumor and apologize for any damages made,” the website said.
The website admits to posting the story to boast there traffic.
In fact, I was the one who wrote the story.
I could appeal to the fact that it was written for the sake of a good joke, that I was just considering a good marketing move toward my website, but not expecting anyone to be naive enough to take it serious.
Somehow, I await the flood of reader insults. I can’t make fun of other media’s giant front-page mistakes without taking some of it myself.
I would like to apologize to our readers, Kartel and his many fans.
Vybz Kartel, whose real name is Adidjah Palmer, is not a fugitive on the run. The deejay is still behind bars awaiting trial on various charges including murder and marijuana possession.
Again, my apologies to all affected by the story.
– Owner of The Hype Life Magazine