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Tory Lanez Set For Big First Week Sales, Gains 2 Million New Followers On Instagram

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Tory Lanez set to post some big numbers for his The New Toronto 3 first-week sales.

Tory Lanez took his Quarantine Radio to fast-rising social media platform Tik Tok, and now it’s all paying off big time. Not only is he now projected to sell 55k–65k album-equivalent units in the first week, but he also gained a whopping 2.2 million new followers on Instagram since launching Quarantine Radio. As a point to note, some 3K of the sales is projected to be from traditional album sales. Tory Lanez’s impressive week didn’t end there, as he also shattered a record on Tik Tok when he took his content to that platform while Instagram issues a ban on him.

Over the past couple of weeks, Tory Lanez has kept his fans entertained on Instagram with live shows that feature a host of artists. Creative ways to communicate with fans in this global pandemic crisis. The Canada native released his new album The New Toronto 3 on Friday, and it has received positive reviews. What probably helped the promo is Tory’s booming presence online these days.

Things weren’t all that peachy last week as Lanez was banned from Instagram Live for inappropriate behavior but has since been reinstated. Tory celebrated the arrival of The New Toronto 3 with a DJ set on Tik Tok, which set another precedent for any live stream on the stage. Yet, maybe what was even more impressive is that Tory figured out how to do that while keeping it family-friendly with no inappropriate behavior and strictly adhering to the rules governing the platform.

By the time he had finished the live stream, he had set a record for most Tik Tok live viewers ever. Tik Tok later confirmed what Lanez stated via his Twitter account. “Shout out to TikTok. I don’t know if y’all was at my DJ sh*t — I’m kinda drunk, my bad,” he wrote. “I just broke the record on TikTok for 70 thousand live viewers. Brand new people and all I did — I ain’t show no ass. There was no a**! There was no a** shaking. There was no call request. All I was doing was playing music and being me. I beat the record on TikTok! Please leave me alone. I love all my fans!”

Tory Lanez is also rumored to be going Independent as The New Toronto 3 will be his last project with Interscope.

View this post on Instagram

15,000 DOLLARS ON THE LINE TODAY !!! … … THIS IS HOW U WIN TODAY !! *** 5000$ to the winner of #TwerkAThon challenge … (it’s not about nudity or fat ass , it’s about creativity and fun and u being u … EXTRA POINTS FOR CREATIVITY (costumes , milk/food / themed environment 5000$ to the winner of the #TheWowChallenge …” You have to do something / have a talent or hobby that makes us SAYYY WOOOOOOOWWW …. (We don’t care what you do you can sing , dance , show yiur talent or weird thing about u that might make us say WOWWW” whoever makes the audience say “WOW the most wins !!!!!! LASTLY … #TheNewToronto3Challenge .. U drop a ? emoji …. we will call u .. when we call u .. u have to show us PROOF OF #TheNewToronto3 mixtape DOWNLOADED OR PURCHASED TO YOUR PHONE (apple ,Spotify, ..etc) and I will say a line from a random song on the project … if you can complete the line from the song ….. 5000 DOLLARS IN YOUR ACCOUNT …. Let’s have fun today … and just know it’s not about competition it’s about fun and giving back to people during COVID 19 … LETSSSSS GOOOOOOOOO ?: @michaellharper

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