Drake continues to break boundaries with his new smash hit single “God’s Plan.”
The Scary Hours single already broke the records for the single day stream on both Spotify and Apple Music. “God’s Plan” is also at the top of the Billboard Hot 100 chart for a fifth consecutive week. So it’s safe to say that Drake has the biggest and most infectious single thus far this year. Being that everyone and their aunties are bumping the single, it’s likely will be up for a Grammy nomination at the end of the year.
The big story about “God’s Plan” today is that it is now the second single to clock 100 million streams in one week, after reaching 101.7 million streams in the past week alone, according to Neilson Music. The only other song to reach a hundred million streams in one week is Baauer’s “Harlem Shake.”
The big fanfare surrounding the release of the music video for the single helped pushed it over the new milestone. Drake gave away a million dollars while shooting the video and pretty much documented most of his charitable run in Miami and fit it in four minutes. He was so shook by the response he got while giving away all that money that now he is planning to make giving a long-term thing.
Aside from breaking records in music, Drake is also shaking things up in the fashion department after reportedly leaving the Jordan brand to join Adidas. So don’t expect to see anymore OVO Jordans, but look out for some fresh Adidas OVO kicks hitting the market hopefully sometime soon.
Drake also previously collaborated with British shoe brand Clarks for some OVO desert boots, and in the past, he has created some unique Jordan footwear. Perhaps he is getting a way better deal from Adidas and now he doesn’t have to compete with Yeezy head on since they will have the same home.