Rihanna is on the verge of launching a new brand of makeup with LVMH. The Bajan pop superstar is already working on her new documentary, as well as, he partnership with Puma and her current ANTI World Tour.
The “Work” singer is partnering with the Kendo devision of LVMH Moët Hennessy Louis Vuitton. Her line of makeup will be called Fenty Beauty by Rihanna and will be launched in the fall of next year.
The deal between Rihanna and the company is reportedly worth north of $10 million.
“Fenty Beauty by Rihanna is a beauty rocket ship that will appeal to a huge and diverse global audience,” said Kendo’s CEO, David Suliteanu. “We are aiming for the stars.”
Back in 2013 Rihanna teamed up with M.A.C to launch a limited edition cosmetics line called RiRi Hearts M.A.C. It was a huge hit and sold out in a matter of hours after launch.
Rihanna is currently a global ambassador for the Puma brand and has been working closely with the company to develop some new gears for both women and men including her new “Fur Slides by FENTY” that will set you back $80.