Lupe Fiasco is know for powerful and controversial songs and videos, and his latest video for “B*tch Bad” is no different.
The single is the latest off his upcoming album Food & Liquor II: The Great American Rap Album Pt. 1, due in stores on September 25.
“Whether right or wrong, some things need to be said in order to start a conversation … that’s all I try to do with my music,” Lupe Fiasco said in a recent interview with MTV.
In the Gil Green-directed cut, Lupe Fiasco narrates the long term effects of the word “b*tch” on a young boy and a young girl.
Watch video below.